🤥 Do you smell?

When the heat is on, a gentleman's underarms should be radiating Riviera refinement — a Mediterranean melange if you will. Not a Neapolitan niff.

Here's some thoughts on why pits pong, and how to avoid the 'Marseille ming'

Why armpits pong…


• Each armpit contains about 20 lymph nodes, which play a key role in filtering toxins and supporting your immune system.

  
  
• Armpits are home to millions of bacteria, making them one of the densest microbial zones on your body. These bacteria are why sweat can develop a dreadful whiff, even though sweat itself is usually odourless.

  
  
• The underarm area boasts the highest concentration of sweat glands anywhere on your body—over 500,000 are found here.
  
  

What to do about it…

• Shower at least once a day (and after intense activity). I know you do already, this is for the other readers. Use soap to remove sweat and odour-causing bacteria from your underarms.
  
  
• Exfoliate weekly to clear away dead skin and reduce bacterial buildup.Completely dry your pits after washing. Bacteria thrive in damp environments—using a towel or even a blow dryer on a cool setting can help.
  
  
• Trim or shave underarm hair. Less hair means sweat and bacteria have fewer places to linger, making it easier for your deodorant to work. Moisturise to avoid irritation after shaving.
  
  
• Choose loose, breathable fabrics like cotton, linen, or bamboo instead of synthetic materials, which trap sweat and encourage bacteria.
  
  
• Change clothes often, especially if they become damp. Fresh shirts mean less chance for bacteria to build up.
  
  
• Watch your diet: Foods like onions, garlic, red meat, alcohol, and spicy items can worsen body odour. Opt for foods that support gut health like yogurt, fruits and vegetables.
  
  
• Don't stress: High stress can increase sweat production; mindfulness, regular exercise, or relaxation techniques can help keep stress-induced sweat in check
  
  

Deodorants vs Antiperspirants


• We recommend using a deodorant for to combat odour. While Antiperspirants block sweat glands with aluminium compounds, deo’s (like our wonderful Cedar & Sandalwood Deodorant) kill the bacteria that create odour.